“SpeakSmart™: How to WOW an Audience”
What if you could feel 100% comfortable speaking to audiences? What if you could keep them spellbound—fully focused and engaged—while you present your ideas?
- You have an opportunity to win a big contract with a new customer, and you want your pitch to resonate—not your competitors’.
- You realize speaking engagements can help you gain exposure in your industry and in front of your bosses, but delivering presentations turns you into Jell-O.
- Your company’s annual meetings are a real snooze. It’s time to jazz things up.
How do you keep an audience spellbound? With lessons learned from Kathy Kerchner’s “SpeakSmart™: How to WOW an Audience” workshop. This enjoyable, hands-on workshop helps top executives, sales, marketing, public relations, and other professionals deliver compelling, winning presentations. The video-training portion gives participants on-the-spot practice with honest (and kind) feedback from Kathy. Every participant receives a substantial workbook of tips, visual examples, and workshop highlights.
Kathy offers:
- One-on-one coaching (in person or over the phone)
- Half-day workshops with small groups
- Full-day workshops for small groups that want more practice or large groups that want to split into two smaller groups (for example, 6 attendees in the morning and 6 in the afternoon)
- Keynote and breakout presentations for business and association meetings
Highlights of “SpeakSmart: How to WOW an Audience”:
- Know your audience—Take time to learn their issues (even if it’s an internal audience).
- Organize your presentation—Clarify and emphasize your major points.
- Use PowerPoint effectively—Create compelling, visually interesting PowerPoint presentations (remember, this powerful tool is a visual aid, not a crutch).
- Overcome jitters—Present naturally and comfortably, without reading from slides and leaning too heavily on visual aids.
- Grab your audience—Use a strong opening and closing to grab and hold their attention.
- Add spice to your speech—Use powerful language, stories, and examples to communicate your message.
- Use powerful body language—Don’t underestimate the importance of nonverbal communication.
- Incorporate humor—Tell stories and anecdotes, but don’t tell jokes!
- Effectively answer questions—Discover techniques for successful Q&A sessions.
- Video-tape practice exercises—Receive immediate feedback on your presentation skills.
Take advantage of Media Expert Kathy Kerchner’s speaking skills coaching and workshops for your team. With training from Kathy, your team will be professional and confident—and they’ll present consistent messages about your organization through their communications with stockholders, customers, employees, vendors, government regulators, and neighbors.

Kathy Kerchner, Media & Speaking Expert

